
Xuan Hao Mai, Product Designer
I took the bold leap from Branding to Product Design, driven by curiosity and a passion for making technology more human.
The transition wasn’t easy, but every challenge along the way fueled my growth and sharpened my skills.
As I embark on the next chapter, I’m excited to explore new industries, take on fresh challenges, and continue pushing the boundaries of impactful design.
Work Experience

Feb 2025 - Present
UI/UX Designer
• Key UI/UX designer responsible for the end-to-end revamp of the entire Vietcetera website.
• Collaborated with the PM to gather business requirements, define user flows, and create wireframes and high-fidelity UI aligned with both user needs and business goals.
• Ensured responsive design across mobile and small screen devices for an optimal user experience.
• Worked closely with engineers throughout the development cycle—from design handoff to build, testing, release, and ongoing UI/UX improvements.
• Analyzed user behavior and performance metrics using GA4 and heatmaps to inform design decisions.
• Provided guidance and mentorship to interns, supporting their growth and integration into the design process.

Jul 2023 - Nov 2024
Product Designer
1/ Reports & Analytics team
Team
2 Product Managers
1 Product Designer (Me)
1 Solution Architect
1 Tech Lead
4 Mid-Senior Engineers
1 Quality Engineer Lead
1 Senior Quality Engineer
Key Responsibility
• Key designer of the core Reports & Analytics module in Katalon’s end-to-end quality platform.
• Designed and launched all new reports for TestOps Gen 3.
• Created interactive dashboards and reports to visualize testing insights and results effectively.
• Enhanced data visualization by refining dashboard, chart, and filtering patterns.
• Conducted competitor analysis to align dashboard and reports with industry best practices and improve usability.
• Defined user flows to streamline testing workflows and optimize user experience.
• Designed wireframes and mockups from low to high fidelity, iterating based on feedback and internal testing.
• Hosted meetings with stakeholders to present design solutions, gather feedback, and facilitate discussions.
• Collaborated directly with PMs and Engineers to ensure seamless execution of design solutions.
2/ Design System team
Team
1 Product Designer Lead
1 Senior Product Designer
1 Product Designer (Me)
1 Tech Lead
1 Software Engineer
Key Responsibility
• Developed a scalable design system, defining visual styles and component libraries.
• Established design tokens to ensure visual consistency and streamline the workflow between designers and developers.
• Authored design documentation to guide developers and designers in component usage and best practices.
• Conducted testing on component behavior and interactions to ensure consistency across different use cases.
• Worked independently with developers to seamlessly deploy components, addressing technical challenges and maintaining design integrity.

Oct 2022 - Apr 2023
Employee Engagement & Event Organization
Focused on enhancing employee satisfaction and fostering a positive workplace culture through meaningful events and communication.

Mar 2022 - Aug 2022
Employer Branding & Event Organization
Developed and executed strategies to promote the KMS culture and values, attracting top talent through creative campaigns and engagement efforts.

Apr 2021 - Sep 2021
Business Development
Built strategic partnerships to drive the Shopee market presence and expand its business potential.
Key Highlight

Jul 2023
Katalon The Next Gen-K Program
1 of 26 selected from 3,500+ applicants for Katalon’s Next Gen-K program—the only Product Designer chosen.
Certs & Courses

Dec 2024 - Jan 2025
Interaction Design Foundation Course Certificates

Feb 2023 - May 2023
Keyframe Training
Certificate of Completion: UX/UI Design for Web & Mobile Apps, Product Design.
Education

2018 - 2022
Ho Chi Minh City University of Technology
Bachelor of Industrial Management
Skills
UX Skills
Data Visualization Design, interaction Design, Competitor Analysis, User Flow, Sketch, Wireframing, Affinity Analysis, Heuristic Evaluation, Visual Design.
Design System
Design System Creation, Component Library Management, Design Tokens, Design Documentation, Component Testing.
Tools Stack
Figma, Whimsical, Zeplin, Storybook, Notion, Framer, Dovetail, Miro.

